JobsOhio and the Kasich administration are scuttling a deal to move a suburban company to a larger space in downtown Cincinnati. As a result, the company is considering an offer to move to Northern Kentucky.

JobsOhio rejected the move because the company markets relationship enhancement devices to women. Given GOP support for Medicare coverage of Viagra and penis pumps, this is an unexpected new front in the War on Women.

Pure Romance is expanding operations and hiring 15 new management-level employees. Like many businesses, they want to move from the suburbs to downtown Cincinnati to attract a wider talent pool. Cincinnati offered them $353,000 in tax incentives, which was originally matched with $108,000 from Ohio.

According to CEO Chris Cicchinelli, Pure Romance’s house parties and products  strengthen marriages. “We know when communication breaks down in the bedroom, communication breaks down in the complete relationship,” he told the Enquirer.

Then JobsOhio heard about what Pure Romance does.

According to David Goodman, the director of Ohio Development Services Agency, the state indicated on August 21 that it would provide a tax credit. A week later, the offer was rescinded after JobsOhio reviewed the request.

JobsOhio seems to have complained to Goodman, who then decided to pull funding because he “didn’t think it was a wise investment of state dollars. It’s not part of the targeted industries that JobsOhio typically invests in.”

No word on how Bob Evans fits the JobsOhio model.

I’m not saying that job creation tax credits without accountability are good policy, but John Kasich certainly believes they are.

And given conservative support for treatments that reinvigorate sex lives, the discrimination against Pure Romance is even more hypocritical. Here’s anti-choice Minnesota Sen. Paul Gazelka talking about a relationship enhancement device:

[It] is a wonderful medical advancement in that can help couples with sexual disfunction issues [sic]…it can even help in producing life.

It’s good to hear that he, like Bill O’Reilly, Rush Limbaugh, and Bob Dole1, understands that Pure Romance can help build stronger relationships—wait, sorry. They’re all talking about Viagra.

I guess Republicans only care about prolonging sexual function when it’s about male organs. If women derive any enhanced sexual pleasure, that’s just an unfortunate side effect.


1 Watch the full Maddow bit. That is Modern Family’s Eric Stonestreet in the Bob Dole Pepsi ad!